Reveal Hidden Markets for Your Existing Technology

Break(FAST)through #03

Wednesday, December 10th, at 8:30 AM – Live on Zoom 

Most companies innovate inside the borders of their own industry. Yet hidden inside their existing technologies, processes, and know-how lies untapped value, opportunities to enter completely new markets and generate new revenue streams without starting from scratch.

Join us for an exclusive webinar where we reveal how technological crossover turns your current assets into strategic growth drivers.

Real case study included: see how one automotive company found 21 new application sectors, activated 1,320 qualified leads, and kick-started a new business line,  starting from a single product.

Stop wondering “Where could we grow?”
Start discovering: “Which markets are already waiting for us?”

AGENDA

08:30  Welcome
08:35  "The Technological Crossover"  - Silvia Fareri (Erre Quadro)

08:40  "Turning Patents into Market Opportunities: The Success Story of an Automotive Leader" - Francesca Mattolini (Erre Quadro) 

08:55  Q&A

Registration is required to participate: fill out the form with your details to reserve your spot.

Register to participate.

Enter the required information to reserve your spot.

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You'll learn how:

  • Identify unconventional market opportunities using patent-driven insights
  • Map your proprietary technologies to industries where your capabilities solve real technical problems
  • Prioritize sectors and players based on data, not intuition
  • Turn technical knowledge into actionable business development

Why Participate?

  • Discover hidden market opportunities: Learn how to identify new sectors where your existing technologies can create value.
  • Turn technical knowledge into business impact: See a proven, data-driven method that connects your capabilities to real business development opportunities.
  • Learn from a real success case: Understand step-by-step how one automotive company found 21 new application sectors and generated 1,320 qualified leads starting from a single product.
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FOTO PROFILO (1)

Silvia Fareri

Industrial Engineer with a Ph.D. in Economics and a Master in Digital Marketing. Before joining Erre Quadro, she served as COO of a startup focused on applying NLP to technical documentation to support HR processes. She is currently an Account Manager at Erre Quadro s.r.l., where she is involved in lead generation, strategic communication, and market positioning and collaborates as expert in several Horizon 2020 projects, contributing to the design of software solutions for patent-driven reskilling initiatives. She also serves Finpiemonte s.p.a as Independent Expert Evaluator of industrial projects proposals for upskilling and innovation.

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Francesca Mattolini

Industrial Engineer specialized in Strategic & IP Intelligence. She joined Erre Quadro in 2020 as an Analyst, contributing to projects focused on patent analysis and the strategic use of technological information. Since 2022, she has been serving as an Account Manager, responsible for managing and developing relationships with a portfolio of the company’s key clients. Her role also includes expanding Erre Quadro’s client portfolio, with a particular focus on Northern Italy and Trentino-Alto Adige, supporting companies in aligning technological insights with their strategic objectives.

How to Participate

Participation is free.

Sign up now to secure your spot!

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